Total film boasts remarkably similar conventions in its title pages to Empire. The publication title (masthead) remains the same font for all issues but the colour alters for each theme of the issue. Also, the text that highlights the main subject of the edition (Main Coverline) changes every issue to coincide with the title's theme and makes each edition look unique.
Total film does contain more text than Empire magazine's front cover, however. Bold sub-headings and captions throughout the title page take up just as much space as the main image does, and the overall look and theme of the title page is less abstract. The addition of more captions and text for other articles makes the reader place more attention on the other features whereas your more likely to focus on the main image and splash article with a front cover placing the majority of importance on the main feature. This edition promoting Deadpool (march 2016) seemingly keeps a focus on both inside features and the main article. This approach, while effective, is something I am not likely to do for my own production as I would prefer to keep the highest priority on my own film.
Another interesting feature of this particular issue is the fact that the main image and background is not heavily filtered or seemingly edited. The background and main image looks natural and once again, gives priority to the text. This is helped along by the colour scheme of this issue; with dark, warm colours for the background and main image and then a very bright white and green for the text. This high contrast colour scheme is something I would consider if my main image is not brightly lit (artificially or naturally). A darker main image can effectively use bright text to stand out in a store or even online.
Also on Total Film magazine's front page is the strapline that is written and positioned as a logo the top right side (or top right pug); layered over the masthead itself. The strapline 'The World's Best Movie Reviews' is arranged in a circle and then rotated to look like a stamp over the masthead. It is an attractive way to present a strapline and it is much preferable to a lengthy sentence under the masthead. I will certainly consider how many different ways I can present my strapline creatively and effectively.
Total Film Magazine has many creative features that I can consider utilising for my own magazine production and presents a different (,somewhat unique) approach to magazine cover design.
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